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Your whole entire job each day, ALL you need to worry about and ALL you need to do, is to wake up, remember who TF you are, repeat.

If you think about it this covers EVERYTHING, and also, before we go any further, let’s be clear that when I said worry?

I do not freaking mean worry.

It’s an expression we are USED to, a way that I hook you in to being open to listen to what I’m telling you being a ‘fix’ a ‘solve’ the hurdle you gotta leap over.

If I tell you there’s something to worry about,

your mind relaxes a little because it understands the concept that success, accomplishment, heck, even survival, depends upon having something outside of us we need to focus on … worry on … stay on top with … keep our shit together with …

whereas if I just said there’s nothing you need to do, and then went into THAT, sure, you might get it on a soul level, probably, you might be curious, MAYBE, but a part of your mind would already dismiss the whole thing as being idealistic,


‘all very well for me Kat’,

not for you.

But now that we have that clear, no, there is NO FREAKING THING YOU NEED TO WORRY ABOUT.

All you need to KNOW is that your entire job each day is to wake up, remember who TF you are, repeat, and that yes that covers EVERYTHING.

– If I am being who I am meant to be, I, Katrina Ruth, naturally express my message, my soul work, the random and often raving ramblings of what’s in and through me, daily. I do this through writing, through livestreams, through my paid programs, through my interactions with clients, and more. I do it, in fact, with the very essence of who I AM, and with every breath I take.

– If I am being who I am meant to be, I, Katrina Ruth, trust myself to know which actions to take moment by moment, to use each moment for what it was given me, to KNOW where my time and energy and focus is meant to be going and ‘fuck everything else’.

For example – right now sitting on the curb outside the Bikram yoga studio, and write write writing for just 13 or so minutes before class starts … ahh, how many classes have I sat outside or in the change rooms this last decade plus and just POURED something out for the briefest of time because my soul was calling me to and I know to say yes? Fuck, I remember sitting in the change rooms 10+ years ago in South Melbourne while the same teacher I’m about to now practice with up here on the Gold Coast was running the class! That me back then never had money to spare, was crazy in debt, wondered if she WAS crazy, never knew but yet ALWAYS knew that 10+ years on I’d be the same person doing the same stuff but yet now sitting next to my dream car rather than just off the tram, living my dream life, making FUCKLOADS of money, etc … !

^^ I FULLY CREDIT MY BUSINESS SUCCESS AND THE MONEY I MAKE TO THE FACT THAT I AM REALLY FREAKING GOOD AT USING EACH MOMENT OR POCKET OF TIME FOR WHAT IT IS MEANT TO BE USED FOR. No excuses, no exceptions, no questioning of relevancy, no looking or trying to work towards the ‘how’. Just being IN the damn thing.

– If I am being who I am meant to be, I, Katrina Ruth, allow myself to be IN the damn thing. It’s a dance, a whirling twirling, faster faster faster now, can’t keep up, will leave you BREATHLESS and panting and away in the superflow gasping for more sort of DANCE. Do you dare to let go, and flow and leap and fly and be TAKEN into it? Or do you need every move mapped out beforehand,

so you can LEARN the dance,

THINK about the dance,

PRACTICE the dance,

and then repeat a wooden little doll version of it?

So pretty.
So polished.
What shiny apple red cheeks she has.
Look how carefully painted on her smile is, ahh – so nice!

Question –

At what point did you decide it was a good idea to let your soul be surgically removed from your body and a little wooden box with a key to turn it just so, put in?

Just asking.

– If I am being who I am meant to be, I, Katrina Ruth, know that every outcome that has ever come in to my life and WILL ever come in to my life, is because I DECIDED.

I decided.
I decided.
I decided.



– If I am being who I am meant to be, I, Katrina Ruth, know that if I want more, bigger, better, deeper, ALL of it, I just need to decide better. With greater (i.e. – absolute) certainty. The End! And –

– If I am being who I am meant to be, I, Katrina Ruth, know that I also get to fulllllyyyyy surrender the ‘how’. There is no how. There never was a how! I ALLOW THE HOW TO BE SHOWN TO ME, ALWAYS, THE END.


– If I am being who I am meant to be, I, Katrina Ruth, do not EVER take the ‘how’ that worked before and try to make it for right now. I learned that lesson already but GOOD! No thank you! I’m done.

What else?

If I am being who I am meant to be, I, Katrina Ruth:

– Am always selling
– Am GREAT at continually putting new marketing and sales offers together
– Have an endless stream of soul aligned and ease and flow to implement ideas just flow out of me
Always know what action to take
– Always know how to take it
– Always make the right decision
– Am unavailable to not make money
– Am unavailable to not have what I want and am shown in ALL areas
– Am GOING TO LEAVE MY LIFE EMPTY, and not take a single bit of what I was meant to unleash or give into the world, or see created for and around me WITH me.

I could go on and on here, ad infinitum, but I think you get my point.

The question is –

What is YOUR point? And are you willing – decided – to go get it?

Do you trust yourself to be fully you?
Do you trust that if you remove ALL rules and should and you go all in on YOU,

that you would know what it looks like day by day to be in the dance, the glorious dance of being YOU,

and that you would wake up,

remember who TF you are,


Or is the general plan here that you’re just gonna keep on posting lame ass not dropped in vaguely desperado shit on the internet and hoping it somehow builds you a business and life?

I mean –

It’s just something to think about.

As you oil your wooden doll little joints this morning before you head back out to perform like a good girl.

Don’t forget –

Life is Now. Press Play.

Kat x


Fuck the system; screw the rules.
Won’t do what they told me.
Too much.

Should I go on? I could, but I think you get the picture.

You’re the one who is not only not like the other PEOPLE, you’re also not like the other entrepreneurs.

They, they actually think they’re different; non-conformists?! Don’t make me laugh. You and I both see it as it is:

They just wanna be told how to build a pretty little website and a pretty little social media page or three and a pretty little online product or course and get their pretty little headshots and do a pretty little pre-scripted dance all over the internet so that other equally pretty fucking bland and boring and same same-y peoples pay them money,

And they can all sit in a pretty little womans circle together patting each other linking elbows and stroking each others hair and singing Kumbaya as the sun sets over another day of sinking ever deeper into the unremarkableness that is their lives.

They are the ones who are not only willing to jump through hoops, they also want to build more hoops for other people; they want to perpetuate the hoop jumping life and their whole sales pitch is basically some version of “I will help you to have a better and shinier hoop, come see!”



Meanwhile, you –

You’ve tried the hoop-jumping life, maybe more than what you care to admit. And, whilst you’ve nothing against sitting around with other ladeez and stroking each others hair, you and your girls; the real ones?

You don’t exactly fit in in the typical woman’s circle.

You don’t feel at home with the pretty-preneurs, not even on the internet let alone in real life.

You don’t actually GIVE a fuck about having all your shit perfect,


And just so –

And the idea of having sales and marketing and content processes which you have to systematically pre-plan and then work through and endlessly join dots with?

Makes you want to hurl.

Sure –

You’ve bought in at times to do the idea that maybe you DO gotta do it as they say.

An automated webinar, perhaps?? Facebook ads which carefully and smartly tell the world who you are and how you can help? A sales plan proven and tested by the greats. The gradual sinking slow decline of your soul, your joy, your dreams, and even your pussy as everything within you that once knew she could HAVE IT ALL AND DO LIFE HER WAY SLOWLY DRIES,



Sure –

Why not

And look.

It’s not that any of these things are bad or wrong. Maybe right now you’ve got to a certain point by playing by the rules … kind of. Following what ‘logic’ suggests you do. Breaking free here and there with wild little jaunts into over the top madness, noticing how THAT lights you up and also how people respond to it … but ultimately continuing to go back to trying to find the right fucking system to get you to where you want to go,

Because this thing of trying to just be you interspersed with trying to get it all right and make it work, well –

It’s God damn tiring –

But also, in the end, if we’re going to be black and white about it, it hasn’t got you to where you want to be!!

You KNOW you should be making SO much more money.


With consistency, and yeah, while of course of COURSE you’re down for doing the work, you also feel like it SHOULD be a lot easier, more flow

And you know that you know that you know that you’ve still not let out the most unrestrained and fully expressed side of you!

– The you they can’t look away from
– The you they are MAGNETIZED by
– The you who automatically commands a huge freakin’ following, and sales to match it

You know who I’m talking about –


Starting January 18th!


The revolutionary fucking leader who tears SHREDS off of normal every damn day before the rest of the world has barely sipped its coffee!

Who is FULLY unleashed in what she says, how she shows up, how she does business, how she does life.

Who does not give a fuck about following rules! Or sales systems! Or strategies! Who can and will do what works for HER, and if it happens to resemble other ways people build an audience and make a fuckload of money online, cool, and if not, so what! That is not the point! The point is –

She knows what works for her.
She backs herself unapologetically.
She DOES it.

And she gets the damn results. The BIG results. The CONSISTENT results. The FUCK yes results, not just with money but with the VIBERY of it all.

Imagine …

Waking up every day and KNOWING you have crushed the day before it already begun because THAT IS WHO YOU ARE AND HOW YOU ROLL!

* Your shit sells (at any and all price point)
* Your creativity and inner ideas machine flows endlessly (you always know what to put out into the world and that when you speak people PAUSE EVERYTHING AND LISTEN, whether it is with free content and shenaniganery or with your paid stuff)
* You don’t even have to think about low end or high end or how to take people through a value ladder or some such bullshit, the value ladder is YOU CONTINUING TO BE YOU, and the more that you DO you the more people just take themselves through whatever it is you’re offering!
* It is easy, natural, fun, and OBVIOUS how to build your automated income, funnels, the ‘cash machine’ side of your business.
* In fact the whole damn thing feels fun and easy and like you’re just being you (the full on you, the too much you, the rebel you, the fuck all of ’em THIS IS WHAT I STAND FOR AND NOW I’M GONNA TELL YOU you!),
* and at the same time you have the DEEPLY grounded and certain knowledge that the way you’re doing it, hot mess and chaos vibes and all, is WORKING. PS – the reason you feel certain of this is because your bank balance and soulmate audience and their feedback reflects it, not bc your spirit guides told you it’s coming

All of this is ALREADY available to you.

It is who you are and what you were born for.

You did not come here for normal!

You are one of the truly crazy ones, who has something inside of her that will leave the world BREATHLESS –
and allow her to make millions and impact millions –


For this to work,

REALLY work, like next next NEXT level $ and life flow work,
you’re going to need to FULLY turn your back on the idea that your breakthrough is waiting on the other side of you adjusting, filtering, compromising, playing the game the way the other entrepreneurs are playing it, or worrying about what the fuck your social media looks like!

What you’re going to need to do is simple:



All in on madness.
All in on crazy.
All in on chaos.
All in on the TRUE epic awesome ridiculousness and too much-ness of YOU.


Starting January 18th!

For those who were born to run the damn thing,

To turn the world on its head and dance on top of it,

And who are ready to do just that.